Pack AI prompt · ChatGPT · Claude · Gemini

Value hypothesis and talk track

Use this when you are moving from discovery to presenting. It turns what you learned about the prospect into a short, personalized talk track that connects their problems to your solution, in their own words.

Task: writing a value hypothesis and sales talk trackBest in: AnyFormat: single promptPack: Sales call prep in 15 minutes

What you'll fill in

  • [discovery notes] What the prospect told you: problems, quotes, goals, constraints e.g. “(notes from the discovery call)”
  • [product capabilities] What your product or service actually does (features, process, deliverables) e.g. “online booking, automated reminders, card-on-file payments, class pass packages”
  • [prospect company] Prospect name e.g. “Lumen Yoga Studio”

The prompt

The promptIn the Sales call prep in 15 minutes pack

The full prompt is included in the pack.

Get the pack — $14

How to use it

  1. Open a new chat in ChatGPT, Claude or Gemini (the others work too).
  2. Paste the prompt and replace every [bracket] with your details.
  3. Review the output, check any facts, and edit to taste.

Why Any: All three major models do this well. Give them your real discovery notes rather than generic product copy.

Tips

3 tips for this prompt come with the pack.

Example output

Value hypothesis Because Lumen runs 22 classes a week with a two-person front desk, you're losing drop-ins to a booking page that doesn't work well on phones, and chasing late payments by text, which costs you revenue and evenings. We help with mobile booking, reminders and card-on-file payments, so the studio fills itself and you stop being the collections department. Pain-to-capability map

Preview of the example output. The full example comes with the pack.

Try a free prompt from the same pack

One-page prospect research brief

Use this 10 minutes before a call. Paste the prospect's website copy, LinkedIn About section and any notes, and get a one-page brief that tells you what they do, what they likely care about and where you fit.

The prompt
You are a senior account executive helping me prepare for a sales call. Build a one-page prospect brief using ONLY the research I paste below. You do not have live access to the internet unless browsing is turned on, so do not invent facts, funding, headcount or customers. If something is not in the material, write "Unknown — ask on the call."

Prospect company: [prospect company]
Person I am meeting: [contact name and role]
What I sell: [what you sell]

Research (pasted):
"""
[pasted research]
"""

Produce the brief with these sections:
1. Company in two sentences — what they sell, to whom, and how they seem to make money.
2. Signals worth noticing — 3 to 5 specific details from the research (new product, hiring, expansion, a complaint, a priority the contact posts about). Quote or cite the line each one comes from.
3. Likely priorities for [contact name and role] — 3 bullets, each labelled "Stated" (in the source) or "Inferred" (your reasoning, with one line on why).
4. Where we might fit — 2 or 3 plausible problems my offer could solve for them, ranked by how strongly the research supports it.
5. Risks and unknowns — what could make this a poor fit, and the facts I still need.
6. Three conversation openers that reference something specific from the research, without sounding like I stalked them.

Keep the whole brief under 400 words. Use short bullets. Be honest when the evidence is thin.

FAQ

Does this prompt work in ChatGPT, Claude and Gemini?

Yes. It is plain-language and written to work in all three. Best fit: Any. All three major models do this well. Give them your real discovery notes rather than generic product copy.

What do I need to fill in?

Replace each bracket with your own details: [discovery notes], [product capabilities], [prospect company]. The more specific your input, the more useful the result.

Is this prompt free?

It is part of the Sales call prep in 15 minutes pack ($14, one-time), which includes 8 prompts. The $59 All-Access Bundle includes every pack.

Will I get the same result as the example?

No. The example was made for a fictional business to show the shape and quality of the output. Your result depends on your input and the model, so review and edit before you use it.

Do I need a paid AI plan?

Usually not. Free plans handle most prompts. Paid plans help when you paste in long documents or run a long multi-step sequence in one chat.

More prompts in Sales call prep in 15 minutes

FreeBest in Claude

One-page prospect research brief

Use this 10 minutes before a call. Paste the prospect's website copy, LinkedIn About section and any notes, and get a one-page brief that tells you what they do, what they likely care about and where you fit.

FreeBest in Any

Tailored discovery call question list

Use this after your research brief to get a prioritized list of open-ended discovery questions tailored to this prospect, grouped by stage of the call, with the reason behind each question.

In packBest in ChatGPT

Call agenda and first 60 seconds

Use this when you want the call to feel organized from the first minute. You get a timed agenda you can share, plus a natural opening script that sets expectations and earns permission to ask questions.

In pack2 stepsBest in Claude

Objection handling prep (two-step)

Use this before a call where price, timing or a competitor is likely to come up. First the model predicts the objections this prospect is likely to raise. Then it drafts honest responses and clarifying questions you can actually say.