promptsforbusiness
Free AI prompt · ChatGPT · Claude · Gemini

Full blog outline with H2s and H3s

Turns the intent analysis into a detailed, logically ordered outline with headings, what each section must cover, and where examples belong.

Task: creating an SEO blog post outlineBest in: ClaudeFormat: single promptPack: SEO blog brief + outline

What you'll fill in

  • [target reader] Who exactly will read this post and what they already know e.g. “Solo bookkeepers in their first 2 years, comfortable with QuickBooks, unsure about pricing”
  • [target length] Rough word count you are aiming for e.g. “2,000 words”
  • [unique expertise] Real experience, data, or examples you can add that competitors cannot e.g. “We have run pricing workshops for bookkeepers and have a sample intake checklist”

Copy the prompt

The prompt
Using the search intent analysis above, create a detailed outline for the blog post.

Target reader: [target reader]
Target length: [target length]
What we can add that others cannot: [unique expertise]

Requirements:
- Start with a working H1 and a 2-3 sentence intro plan that states the reader's problem and promises a specific outcome. Get to the point fast; no "In today's world" openings.
- Use H2s for main sections and H3s for subsections. Order them the way the reader would naturally need the information.
- Cover every table-stakes topic from the analysis, but in fewer words where competitors are already strong.
- Build at least two sections around the gaps we identified, and mark them [DIFFERENTIATOR].
- Under each heading, write 2-4 bullet notes: what the section must explain, the example or evidence to include, and any visual (table, checklist, screenshot) that would help.
- Mark exactly where our unique expertise should appear, labeled [OUR EXPERIENCE]. Do not invent stories or numbers for it; leave a clear placeholder for the writer.
- Include suggested word counts per H2 that add up to roughly the target length.
- End with a conclusion section plan and one natural, non-pushy call to action that fits the reader's next step.

How to use it

  1. Open a new chat in Claude (the others work too).
  2. Paste the prompt and replace every [bracket] with your details.
  3. Review the output, check any facts, and edit to taste.

Why Claude: Claude produces well-structured, non-repetitive outlines and keeps section notes concrete.

Tips

  • Headings should read like answers or clear steps, not clever puns. Readers skim headings first.
  • Push back if a section feels like filler: "cut or merge any section a skimming reader would skip."
  • Keep the [OUR EXPERIENCE] placeholders honest. Real details from your work are what make a post worth ranking.

Example output

H1: How to Price Bookkeeping Services: A Step-by-Step Method (With a Worked Example) INTRO PLAN (~150 words) - Problem: Most new bookkeepers guess at prices, then undercharge for messy clients. - Promise: By the end, you'll have a repeatable way to quote any client, plus a full example. H2: The 3 ways bookkeepers charge (and when each makes sense) (~300 words) - H3: Hourly — when scope is unknown, cleanup work - H3: Fixed monthly — recurring, predictable work - H3: Value-based — advisory add-ons - Visual: comparison table (best for, risk, admin effort) H2: What actually drives the price of a bookkeeping client (~250 words) - Transaction volume, accounts, payroll, industry complexity, client responsiveness - Visual: checklist H2: Step-by-step: quoting a real client from intake to proposal [DIFFERENTIATOR] (~600 words) - H3: Step 1 — The intake call questions [OUR EXPERIENCE] Insert questions from our workshop intake checklist. - H3: Step 2 — Estimate monthly time - H3: Step 3 — Turn time into a fixed fee with a buffer - H3: Step 4 — Present 3 tiers - Worked example: fictional retail client, all numbers shown H2: How to price cleanup and catch-up work [DIFFERENTIATOR] (~300 words) ... CONCLUSION + CTA (~150 words) - Recap the method in 4 lines. - CTA: Download the pricing worksheet.

FAQ

Does this prompt work in ChatGPT, Claude and Gemini?

Yes. It is plain-language and written to work in all three. Best fit: Claude. Claude produces well-structured, non-repetitive outlines and keeps section notes concrete.

What do I need to fill in?

Replace each bracket with your own details: [target reader], [target length], [unique expertise]. The more specific your input, the more useful the result.

Is this prompt free?

Yes. Copy it above and use it as often as you like. It is one of the free samples from the SEO blog brief + outline pack.

Will I get the same result as the example?

No. The example was made for a fictional business to show the shape and quality of the output. Your result depends on your input and the model, so review and edit before you use it.

Do I need a paid AI plan?

Usually not. Free plans handle most prompts. Paid plans help when you paste in long documents or run a long multi-step sequence in one chat.

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