Proposal intake: clarifying questions and project brief (two-step)
Start every proposal here. The model reviews your notes, asks the questions a good proposal needs answered, then writes a one-page project brief that the rest of the pack builds on.
Use this to present your price as three clear options (good, better, best) so the client chooses how to work with you rather than whether to. You set the prices. The model structures and explains them.
The full prompt is included in the pack.
Get the pack — $14Why ChatGPT: ChatGPT is good at producing clean comparison tables and persuasive but plain explanations.
3 tips for this prompt come with the pack.
Preview of the example output. The full example comes with the pack.
Start every proposal here. The model reviews your notes, asks the questions a good proposal needs answered, then writes a one-page project brief that the rest of the pack builds on.
You are a senior proposal strategist. I need to write a proposal for [client name]. My business: [your business]. Here are my discovery notes: """ [discovery notes] """ Before writing anything, review the notes and identify what a strong proposal needs that is missing or unclear. Ask me up to 10 questions, grouped under: - Goals and success (what does the client want to be true after the project, and how will they judge it?) - Scope (deliverables, what is explicitly out, dependencies on the client) - Constraints (budget signals, deadline, decision date, approvers) - Risks (anything that could derail the project or the sale) For each question, give one line on why it matters for the proposal. Put the 3 most important questions first. If the notes already answer something clearly, do not ask about it. Then stop and wait for my answers.
Here are my answers: """ (paste your answers here) """ Now write a one-page internal project brief that we will use as the source of truth for the rest of the proposal. Sections: 1. Client and context (3 sentences) 2. The problem in the client's words (quote the notes where possible) 3. Goals and how success will be measured (only measures the client mentioned or I confirmed) 4. Proposed approach (high level, 3-5 bullets) 5. Deliverables (bulleted) 6. Out of scope 7. Client responsibilities 8. Constraints: budget, timing, approvers 9. Open risks and assumptions Mark anything you are assuming with [ASSUMPTION]. Do not invent numbers, dates or commitments. Keep it under 450 words.
Yes. It is plain-language and written to work in all three. Best fit: ChatGPT. ChatGPT is good at producing clean comparison tables and persuasive but plain explanations.
Replace each bracket with your own details: [project brief], [pricing options], [payment terms]. The more specific your input, the more useful the result.
It is part of the Proposal writer pack ($14, one-time), which includes 8 prompts. The $59 All-Access Bundle includes every pack.
No. The example was made for a fictional business to show the shape and quality of the output. Your result depends on your input and the model, so review and edit before you use it.
Usually not. Free plans handle most prompts. Paid plans help when you paste in long documents or run a long multi-step sequence in one chat.
Start every proposal here. The model reviews your notes, asks the questions a good proposal needs answered, then writes a one-page project brief that the rest of the pack builds on.
Use this to write the most-read page of your proposal: a short executive summary that shows you understand the client's problem, states the outcome and gives the investment, so a busy decision-maker can say yes from one page.
Use this to write the section that prevents scope creep: deliverables, what is explicitly excluded, client responsibilities, assumptions and how changes are handled, in plain language the client will actually read.
Use this to turn your scope into a realistic week-by-week timeline with milestones, client checkpoints and dependencies, so the client sees exactly when they need to show up and what happens if things slip.