Find your LinkedIn content pillars and 15 post ideas
Use this first, before writing anything. It turns what you know and who you serve into four content pillars and 15 specific post ideas, so you never stare at a blank box again.
Free AI prompt · ChatGPT · Claude · Gemini
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Free3 stepsBest in Claude
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In packBest in ChatGPT
Write 10 LinkedIn hooks for one post idea
Use this when you have a post idea but the first line is flat. You get 10 opening lines in different styles, scored, plus the two strongest rewritten.
What you'll fill in
- [post idea] The angle of the post in a sentence or two e.g. “Profitable and having cash are not the same thing; a client nearly missed payroll in a record month”
- [audience] Who the post is for e.g. “Small service business owners”
- [tone] How you want to sound e.g. “Calm, direct, a little dry”
Copy the prompt
The prompt
Act as a LinkedIn copywriter who specializes in opening lines. On LinkedIn only the first 1-2 lines show before "...see more", so the hook decides whether anyone reads the rest. Post idea: [post idea] Audience: [audience] My tone: [tone] Write 10 hooks for this post. Each hook is 1-2 short lines, under 200 characters total. Use a different technique for each, and label it: 1. Surprising contrast 2. Specific moment (a scene with a time or place) 3. Confession or mistake 4. Contrarian opinion 5. Direct question the reader is already asking themselves 6. Number-led (only use numbers I gave you or obvious ones like "3 things"; never invent data) 7. "Most people think X. Actually Y." 8. Short dialogue line 9. Outcome first, then tension 10. One-word or one-phrase line followed by a short sentence Rules: - Write like a person talking, not an ad. No emojis, no hashtags, no "Let that sink in", no "Here's the thing". - Do not use clickbait that the post cannot pay off. - Match my tone exactly. Then: - Score each hook 1-10 for (a) curiosity, (b) relevance to [audience], (c) honesty. Show the scores in a compact table. - Pick the top 2 and rewrite each once more, tighter. - Tell me in one sentence what the post body must deliver in the first 3 lines to keep the promise of each top hook.
How to use it
- Open a new chat in ChatGPT (the others work too).
- Paste the prompt and replace every [bracket] with your details.
- Review the output, check any facts, and edit to taste.
Why ChatGPT: ChatGPT is quick at producing lots of punchy variations; Claude is a close second if you want more restrained, less salesy hooks.
Tips
- Read the hooks out loud. If you would not say it to a client across the table, cut it.
- Save the runners-up; a hook that does not fit this post often fits a later one.
- Ask for "5 more in the style of #3" when one technique clearly suits you.
Example output
1. Surprising contrast: "Our client had her best sales month ever. She almost missed payroll."
2. Specific moment: "Tuesday, 4:52 p.m. A client calls: the revenue report looks great, so why is the bank account nearly empty?"
3. Confession: "I used to tell clients 'you're profitable, you're fine.' I stopped after this happened."
4. Contrarian: "Profit is the wrong number to watch in a growing business."
5. Direct question: "If sales are up, why does money feel tighter than ever?"
...
Scores (curiosity / relevance / honesty)
1: 9 / 9 / 9
2: 8 / 8 / 9
4: 8 / 7 / 7
...
Top 2, tightened
A. "Best sales month ever. Nearly missed payroll. Both were true."
B. "Your P&L says you're winning. Your bank account disagrees. Here's why."
What the body must deliver
A. Within 3 lines, explain how invoices were outstanding while payroll was due.
B. Within 3 lines, name the gap: revenue is recorded before cash arrives.
FAQ
Does this prompt work in ChatGPT, Claude and Gemini?
Yes. It is plain-language and written to work in all three. Best fit: ChatGPT. ChatGPT is quick at producing lots of punchy variations; Claude is a close second if you want more restrained, less salesy hooks.
What do I need to fill in?
Replace each bracket with your own details: [post idea], [audience], [tone]. The more specific your input, the more useful the result.
Is this prompt free?
Yes. Copy it above and use it as often as you like. It is one of the free samples from the A week of LinkedIn posts in one session pack.
Will I get the same result as the example?
No. The example was made for a fictional business to show the shape and quality of the output. Your result depends on your input and the model, so review and edit before you use it.
Do I need a paid AI plan?
Usually not. Free plans handle most prompts. Paid plans help when you paste in long documents or run a long multi-step sequence in one chat.
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